Privacy Policy
Last updated: 28 August 2026 · Version 2.0
Perception In Your Pocket (PIYP) respects your privacy. This page explains what we collect, why, who sees it, and what you can do about it. We keep it simple and we keep it honest.
We do not rely on the small business exemption. Because we provide a service intended to improve people's wellbeing, we treat ourselves as bound by the Privacy Act 1988 (Cth) and all 13 Australian Privacy Principles, regardless of our turnover. Information about your wellbeing is sensitive information and gets the highest level of protection we can give it.
What we collect
- Contact details — your name, email, phone number, when you book, pay or contact us.
- Booking details — the time you booked and the practitioner you saw, via Calendly.
- Payment details — handled securely by Stripe. We never see or store your full card number.
- Session notes — what your practitioner records so we can give you good follow-up and continuity. This is sensitive information.
- Anything you choose to tell us in a form, survey or email.
- Website data — basic technical information (pages viewed, device type, approximate location from IP) and, if you accept advertising cookies, Meta's pixel data.
Why we collect it
- To deliver your sessions and your follow-up.
- To take payment for the time you book.
- To match you with the right practitioner.
- To stay in touch about your support and aftercare.
- To meet our record-keeping, insurance and legal obligations.
- With your consent, to measure our advertising and to send you email updates.
We collect only what we actually need. If you'd rather not give us something, tell us — in most cases we can still help you.
Consent, and how to withdraw it
We ask for your consent before we collect sensitive information, before we load advertising cookies, and before we send you marketing email. You can withdraw any of those at any time by emailing hello@piyp.com.au, using the unsubscribe link in any email, or clearing cookies for this site. Withdrawing consent does not affect support you have already received.
Cookies and the Meta pixel
This website uses two kinds of cookies:
- Essential cookies — needed to make the site work and to remember your cookie choice. Always on.
- Advertising and measurement cookies — the Meta pixel (Facebook and Instagram), which tells Meta that a browser visited a page on our site and clicked a button, so we can measure whether our ads are working. These load only if you press "Accept all" in the banner. If you press "Essential only", the pixel never loads.
What the Meta pixel collects: your IP address, browser and device information, the page you were on, and the fact that a button was clicked. It is configured to collect the minimum we need.
What the pixel never sees. We deliberately do not run the pixel on booking confirmations, intake forms, survey or quiz results, or any page behind a login. Nothing you say to a practitioner, and nothing in your session notes, is ever sent to Meta or any other advertising platform.
Meta Platforms is based in the United States, so accepting advertising cookies means some of your information is disclosed overseas. Meta handles it under its own privacy policy. You can also manage what Meta does with off-platform activity in your own Facebook or Instagram settings.
Who sees your information
Your information is seen only by the people who need it to help you: your practitioner and the PIYP team supporting your care. We do not sell your information. We do not give your session information to advertisers.
We use trusted providers to run PIYP. Each one handles only what it needs to do its job, under its own privacy terms:
- Stripe — payments (United States / Australia)
- Calendly — bookings (United States)
- Meta — advertising measurement, only with your consent (United States)
- Thinkific — practitioner training delivery only (Canada)
- PIYP Global (United Arab Emirates) — owns the platform and the intellectual property. It receives aggregated, de-identified platform and usage data only. It does not receive your session notes, your contact details or anything that identifies you.
- Our email and hosting providers
Some of these store information outside Australia. We take reasonable steps to ensure they handle it consistently with the Australian Privacy Principles, and we remain accountable to you for your information regardless of where any part of our group sits.
When we may share without asking
If we reasonably believe you or someone else is at serious risk of harm, our duty of care may require us to share information with emergency or professional services. We may also disclose information where the law requires it. We do this only where we have to, and only to the extent necessary.
How we protect it
We take reasonable steps to keep your information secure: access is limited to the people supporting you, accounts are individually controlled, and information is stored in secured systems. If a data breach occurs that is likely to cause you serious harm, we will notify you and the Office of the Australian Information Commissioner as required under the Notifiable Data Breaches scheme.
How long we keep it
We keep session records for as long as we need them to support you and to meet our legal, insurance and record-keeping obligations — generally 7 years from your last session, or 7 years after you turn 25 if you were under 18. After that we securely destroy or de-identify them. Marketing contact details are kept until you unsubscribe.
Your choices and your rights
- Ask what we hold. We'll give you access, usually within 30 days and usually free.
- Ask us to correct it if it's wrong or out of date.
- Ask us to delete it, subject to records we're required to keep.
- Ask us to send it to another provider you choose.
- Opt out of marketing, or of advertising cookies, at any time.
- Deal with us anonymously or under a pseudonym where it's lawful and practical to do so.
Email hello@piyp.com.au to make any of these requests.
Email marketing
We only email you marketing if you asked us to. Every message identifies us and carries a working unsubscribe link. We action unsubscribes within 5 business days at no cost to you. Giving us your email to book a session does not sign you up to marketing — that's a separate tick box, and it starts unticked.
Crisis support
Complaints about your privacy
Tell us first: hello@piyp.com.au. We'll acknowledge within 2 business days and respond within 30 days.
If you're not satisfied, you can complain to the Office of the Australian Information Commissioner — 1300 363 992 · oaic.gov.au/privacy/privacy-complaints. You can also raise conduct concerns with the Office of the Health Ombudsman — see our Code of Conduct page.
Changes to this policy
We may update this policy from time to time. The current version always lives on this page, with the “last updated” date at the top.
Contact
Privacy enquiries: hello@piyp.com.au. We handle all enquiries by email and respond within 2 business days.
Perception In Your Pocket is a technology platform. The platform and its intellectual property are owned by PIYP Global, Dubai, United Arab Emirates. Services in Australia are supplied under licence by Trent WL Shaw trading as Perception In Your Pocket, ABN 23 024 688 107, which is the entity responsible for your personal information in Australia.
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